Hadley Rossitter enters his third season with the Los Angeles Rams as the Vice President of Ticket and Premium Sales. In his role, he is responsible for establishing and leading sales strategies that maximize new business while delivering premium service that optimizes year-over-year retention.
Rossitter joined the Rams after being a part of the Legends' executive team as the Director of Suite Sales and Service, overseeing all new revenue for the Los Angeles Stadium & Entertainment District project at Hollywood Park in Inglewood, which is home to SoFi Stadium.
Prior to joining Legends, Rossitter served as the Director of Premium Seating for Comcast Spectator and the Wells Fargo Center in Philadelphia, PA.
His first role with Legends was part of a group that generated seat license revenues exceeding $500 million and over $400 million in contracted suite lease revenue for the 49ers' Levi Stadium from 2011-2014.
Rossitter was born and raised locally in Los Angeles and received his bachelor's degree in Business Economics from UC Santa Barbara. He resides in Culver City with his wife, Andrea, and his 4-year-old son, Carter.